SUPER BOWL: $6.5 Million Commercials

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The NFL returned to higher-than-expected ratings.

Thursday night’s kickoff game between the Tampa Bay Buccaneers and Dallas Cowboys attracted more than 26 million viewers. The audience was the biggest for a TV program since February’s Super Bowl.

NBC has sold all but five commercial slots for Super Bowl 56. Ad agencies are in a bidding war to buy time above list price. Sponsors are paying as much as $6.5 million for 30-second commercial time.

Compare that cost to a CBS Sunday afternoon game. The networks charged $700,000 per 30-seconds for yesterday’s contest between the Cleveland Browns and Kansas City Chiefs. (Variety)

Written by: Tony Williams

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Lifestyles

WENDY WILLIAMS: Discharged From Hospital

Talk show host Wendy Williams was discharged this weekend from the hospital. Paparazzi photographed Wendy as she arrived home still wearing the hospital-issued blue, non-slip socks. Hospitals color-code socks. For many hospitals, the blue socks are given to patients who arrived at the emergency room in serious condition. Coming home half-dressed suggests she had been rushed to the hospital and likely in the middle of the night. Last week, Wendy’s team said that […]

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